Bharath Surendra | Manish Kumar | Shubham Yadav | Praveen Nahar | Sahil Thappa
Video Description >
National Institute of Design
Farm Food Produce
The control over resources like money, commodity and information can lead to a drastic socio-economic inequality and mindless consumerism has led to climate change. Our project is a systemic exploration of the most basic physiological need for food and highly influential control means called markets.
As the market system has alienated the producer from the consumer and vice versa, it has bred apathy in our society and when a call for collective action is raised it becomes an echo chamber and is almost impossible to come to any conclusive actions. Our project is an attempt to fight and end problems like socio-economic inequality and climate change catastrophe through better usage, awareness and control of resources which cater to the material needs of the human beings and help build the community, through economic, social and ecological consciousness.
Systems thinking helped provide us with a perspective of a much larger scale and intricacies of interconnectedness between the different elements in the said system and the problems identified from this point of view seem to be at the very core of the wicked problem at hand. We approached to intervene in the system to either overthrow it or change it or subvert it.
Reading the map
The gigamap can be accessed from ReManthan: Gigamap and is divided into five parts:
- Introduction – Setting the basic premise for the project.
- A resource point of view – Here we have deconstructed resources into its 3 main aspects, i.e., usage (what and why use it?), control (who and how do they control?) and the problems that usage and control have brought upon (climate change and socio-economic inequality).
- Focus area: Farm food market system – Since the realm of resources is massive we had to focus on something workable and we chose to work on the most basic physiological need (food) of human beings and chose to study the most important means of control (market) in the modern globalised world while keeping the problems associated to resources in mind.
- Contextual system mapping – Essentially took the learnings from the previous section and contextualised it to the state of affairs of India.
- Interventions – Three major ways we intervened the existing system to solve it was to – overthrow, change or subvert and each of which is explained in the map along with the proposed solutions.